Lux Marketing

Pricing

Start with 30 days at a fixed price, and keep going only if it’s working.

Every engagement has a set price and a firm end date. Nothing renews on its own.

  1. Step 1 · Start30-Day Measurement Sprint$1,250 one time
  2. Step 2 · Run the ads90-Day Ads Program$1,750 /mo
  3. Step 3 · By invitationMonth-to-month retainerfrom$350 /mo
Step 1

In 30 days you see what your ad spend produces, and you keep everything that gets built.

30-Day Measurement Sprint

See what your ad spend produces, channel by channel, and whether your offer and funnel are ready for paid traffic.

  • An audit of your ads, GA4, GTM, forms and CRM handoff
  • Conversion tracking fixed in GA4 and up to 2 ad platforms
  • A baseline report: cost per lead and per customer, by channel
  • A day-30 walkthrough and a 90-day plan you keep
What happens on day 30, and what’s not included

The Sprint ends with one of three outcomes. Go: your tracking and offer are ready, and we invite you to the 90-Day Ads Program or a retainer. Fix first: you get exactly what to fix before spending more; if the page is the problem, the next step is the Landing Page Build. Part ways: you take the plan and run it yourself or with someone else.

Your time: three calls (the Kickoff, the Findings call and the Day-30 walkthrough) and one person who can approve changes. Applying and the first call are free.

Not included: server-side infrastructure, a data warehouse, a new landing page and campaign rebuilds. Each is its own product, listed below. The $1,250 is not credited toward later work.

Getting ready for Black Friday? Start the Sprint by Nov 2 and your tracking is verified before sale week.

Tracking, ads and builds forSee the work
Jordan Santa Monica History Museum Ferrari-Carano Roadrunner Equipment Charles Krug Yellow Picnic Iron Horse Santa Lucia Highlands Wine Artisans

Wine brands in partnership with Cork & Fork Digital Media.

Steps 2 and 3

Your ads run for a fixed 90 days first, then month to month if it’s working.

The monthly price stays the same. After the 90 days, we may invite you to continue month to month, with 30 days’ notice from either side. Ad spend is paid directly to the platforms.

One channel

$1,750 /month

Google or Meta, for local service businesses and early-stage DTC brands.

  • Campaign rebuild, launch and ongoing optimization
  • Conversion tracking kept accurate
  • Live dashboard and a weekly update
  • A monthly strategy call
Start with the Sprint

Multi-channel

Custom scoped on a call

Meta and Google together, for DTC brands growing on several channels.

  • Everything in one channel, across Meta and Google
  • CRM enrichment and email flows
  • Up to 8 ad creatives a month
  • Bi-weekly strategy calls
Contact us
Maintain retainerRun your own ads? Your tracking kept accurate: weekly checks, breakage alerts, a monthly check-in. Month to month.from $350 /mo
Other prices

A single fix gets its own fixed price, agreed before work starts.

Add-ons for existing clients 5 items
Additional landing pagesFor other offers or campaigns$500 each
Ad Creative PackageFive static ads with copy variations$500 /batch
Video productionAds, demos and social video; 3-month minimum, or one video for $373from $897 /mo
Website builds & social mediaFixed projects, scope agreed before we startQuoted
AdvisoryMonthly sessions for teams with their own implementers$500–$1,000 /mo
How it works

You start small with a clear end date, and continue only when both sides know it’s a fit.

  1. 1

    Apply, then a free call

    Julio reviews every application. The 15-minute call checks your offer, your team and your budget.

  2. 2

    A fixed engagement

    Set deliverables, a set price and a firm end date. You keep everything we build.

  3. 3

    A retainer, by invitation

    If you’re happy at the end, you can continue month to month. If not, you leave with the work and the plan.

A good fit if

  • People already buy what you sell.
  • Someone on your side can implement changes.
  • You advertise on Google or Meta ($5,000+/mo recommended, not required).
  • Your business is based in the US.

Not a fit yet if

  • You’re still figuring out what you sell.
  • You’re a solo operator with no one to implement changes.
  • You mainly need SEO, content writing, or branding.
  • You want guaranteed revenue numbers or open-ended scope.
FAQ

Every engagement has a fixed scope and price, and your ad budget goes straight to the platforms.

Why do you start with a fixed engagement?

Because both sides need to know it’s a fit before anyone signs up for ongoing work. A fixed engagement has defined deliverables, a firm end date and nothing that renews. You see how we work and what your data actually says; we see your offer, your team and your numbers. If it’s going well at the end, we invite you to continue. If not, you keep everything we built and we part ways cleanly.

Can I go straight to a retainer?

No. Every client starts with a fixed engagement, usually the 30-Day Measurement Sprint, so both sides know it’s a fit before ongoing work begins. Retainers are by invitation after a fixed engagement that went well.

Is ad spend included in these prices?

No. Our fees cover strategy, management, tracking, and optimization. Your advertising budget is paid directly to Google or Meta. We recommend $5,000+/mo in ad spend; it’s not required.

What if I need something outside the scope?

Then it’s a separate product, not an extension of the one you’re in. We don’t do custom scope. If what you need isn’t covered by your engagement, we’ll point you to the product that covers it (an add-on, the Landing Page Build, the Server-Side Build, the Clean Data Foundation) or tell you we’re not the right fit.

SEO, content writing and branding go to trusted partners; our core is paid media, analytics, and conversion optimization. Website builds and social media are handled by the Lux team as fixed-price add-ons for existing clients, and we also build AI automations for marketing and operations. See AI automation →

What results can I expect?

That depends on your business, your market, and your ad budget, so we don’t promise revenue or ROAS. What we commit to is the deliverables, the end date and reporting against a baseline agreed at the start: you’ll know your cost per lead or cost per acquisition, which campaigns are performing, and where to invest more.

Your offer, your pricing, how fast your team follows up with leads and your market shape results as much as the ads do. We’ll flag it when one of them is the bottleneck.

What do you need from me to get started?

A product or service that people already buy. A website or landing page that exists (even if it needs work). Access to your ad accounts and analytics. Someone on your side who can implement changes, whether that’s your team, a developer or a contractor. A budget for the engagement and the ads. And a decision-maker who can approve direction without a committee. We work with US-based businesses only.

One short call shows which fixed engagement makes sense first.

Apply in two minutes. Julio reviews every application, and the first call is free.