Data
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Using a Data Lake to Grow Your Ecommerce Sales
Unlock the Power of Your PPC Data: How a Data Lake Can Supercharge Your Ecommerce Sales In the fast-paced world of ecommerce, every click counts. Pay-per-click (PPC) advertising offers a targeted approach to reach potential customers, but managing and optimizing campaigns can be a challenge. This is where a data lake comes in. What is…
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Building an Open Source Clay Alternative with NocoDB, n8n, and Apify
As automation becomes more integral to business processes, the need for cost-effective, customizable solutions grows. Enter our stack—a combination of NoCodeB, n8n, and Apify to create a powerful, open-source alternative to Clay. This stack aims to streamline data points, automate tasks, and personalize interactions without the heavy cost often associated with other platforms. It doesn’t…
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Mautic Contact Datalayer Plugin
Today I want to introduce a new tool that’s valuable for users of Mautic: the Mautic Contact Datalayer Plugin. This plugin is particularly useful for businesses in the eCommerce or SaaS sectors looking to refine their analytics and marketing strategies. What is Mautic Contact Datalayer Plugin? The DatalayerPushBundle is a straightforward Mautic plugin that pushes…
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Enhance Upselling and Cross-Selling Through CRM Data Insights
Ever feel like you’re leaving money on the table? Maximizing the value of each customer (their lifetime value, or CLV) is key to long-term success. Targeted upsell and cross-sell campaigns are your secret weapons for boosting revenue and building stronger customer relationships. Here’s how to unleash their power using CRM data and analytics. Connecting the…
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Hubspot Data Layer Plugin for WordPress
The Hubspot Data Layer Plugin for WordPress is a powerful tool that helps small and mid-size businesses using both WordPress and Hubspot to enhance their marketing strategies and create targeted user experiences. What does the Hubspot Data Layer Plugin do? This plugin seamlessly integrates with your WordPress website and fetches valuable data about your visitors…
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What are the best data points to add into your CRM
In the realm of business, a well-structured Customer Relationship Management (CRM) system is your key to success. It allows you to collect, manage, and utilize customer data effectively. To make the most of your CRM, focus on capturing the right data points from your customers and prospects.