The Lux Marketing Agency blog is all bout the latest in marketing and tech.
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Belief Mapping: Why Understanding Your Audience’s Emotional Journey is Crucial for Marketing Success
One of the most effective ways to achieve this connection is through belief mapping – a process that involves creating an emotional map of what people see, hear, feel, and think. By understanding the beliefs that drive your audience’s decision-making…
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How to Use Email Marketing to Grow Your Small Business
Email marketing is the most cost-effective form of digital marketing as it’s easy to use yet opens up so many pathways. From strengthening your brand to sending targeted messages to those already interested in your business, it’s the powerful nudge…
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15 Quick Tips for Effective Marketing Campaign
Marketing is a critical part of every business, but it can often fall by the wayside. As a business owner, you sometimes focus on making your current customers happy to retain them and hopefully refer people to your brand. Although…
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Top 7 Trends in Marketing Automation
Marketing automation is essential for improving your campaigns’ all-around success probability because it coordinates every process related to marketing with speed and accuracy. A fully automated marketing process helps marketers understand the customer’s journey, generate, nurture and convert leads into…
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