Live workshop · AI Beyond Basics
Get consistently useful results from AI, not so-so answers you keep editing.
You already use ChatGPT. But you know there’s more. This workshop shows you how to get consistently useful results, save hours every week, and build simple tools for your business (no coding or tech background needed).
Hear when the next session opens
Leave your email and Julio will reach out when a new date is set.
- Live 90-minute session + Q&A
- Full recording to rewatch anytime
- Curated prompt library for business use
You’re on the list
Got it. Julio will reach out when the next session has a date. Want AI working in your business before then? See AI automation.
You leave with a way to get more specific, useful answers instead of generic ones.
Most people type a question into ChatGPT, get a so-so answer, and move on. You’ll leave this session with a method for getting more specific, useful answers.
- 1
Stop getting generic answers
Learn a simple 4-part formula for writing prompts that give you more specific, useful results, with less back-and-forth editing.
- 2
Make AI know your business
AI knows nothing about your company, your customers, or your industry. I’ll show you how to feed it your own information so its writing, analysis and advice reflect your business instead of generic advice.
- 3
Build your own tools
You don’t need a developer to build an AI-powered tool. I’ll demo how to create custom calculators, analyzers, and automations by describing what you want in plain English.
First you learn how AI actually works, then you put it to work.
Two parts. First we change how you think about AI. Then we put it to work.
The mental models that make AI easier to predict
Why AI gets things wrong (and how to fix it)
AI doesn’t actually think, it predicts the next word based on everything you’ve written. When you understand this, you’ll see why short, vague prompts tend to give weak results and why giving AI a “runway” of context usually produces better answers.
Why the same question gets different answers
Every time you ask ChatGPT something, there’s a built-in element of randomness. That’s not a bug, it’s useful. You’ll learn when to run the same prompt multiple times, when to ask for several options at once, and how to use this to your advantage.
How to give AI your company’s knowledge
ChatGPT has read the internet, but it has never seen your pricing, your customer emails, or your internal processes. I’ll show you a copy-paste technique you can use today so AI answers with your company’s context instead of as a generic assistant.
A prompt formula you can reuse
A repeatable 4-step structure: set the scene, give clear instructions, define the boundaries, and show an example. Use it for marketing copy, spreadsheet analysis or a proposal draft. You’ll practice it live.
From chat window to business tool
Getting organized answers you can actually use
Instead of paragraphs of text you have to read through, learn how to get AI to return clean tables, checklists, categorized data, and structured formats you can paste straight into your spreadsheets, CRM, or project management tools.
AI that does the work for you
Right now you give ChatGPT one instruction at a time. New AI tools can take a goal, like “research these 10 competitors and summarize their pricing”, and work through the steps with less hand-holding. I’ll show you what this looks like and how to access it.
Build a custom tool (live demo)
I’ll build a working business tool in front of you by describing what I want in plain English. No code. You’ll see how to create things like customer feedback analyzers, report generators, or intake forms, tools that used to require hiring a developer.
Hands-on: your first AI workflow
Pick a real task from your business. We’ll break it into steps, write the prompts together, and you’ll leave with a first version of an AI workflow you can try the next morning, built during the session.
The workshop fits business owners who already use ChatGPT and want more from it.
This is for you if
- You use ChatGPT but mostly for simple questions and first drafts
- You know AI could save you time but aren’t sure how to make it actually useful
- You run a business or manage a team and want practical, not theoretical, AI skills
- You’d love to automate repetitive tasks but assumed you’d need a developer
Probably not for you if
- You’ve never opened ChatGPT, this picks up where the basics leave off
- You’re a software engineer or data scientist, this is for business professionals
- You want a list of “top 10 AI tools”, this teaches you how to think, not what to buy
The methods come from running a business on AI every day, as core infrastructure, not a gimmick.
I run campaigns, analyze data, write content, and build tools for clients using AI. This workshop is the 90-minute version of everything I wish someone had explained to me when I started: how it actually works, why most people get mediocre results, and what to do differently.
Ninety minutes gets you a repeatable system for useful AI output.
A repeatable system for getting useful AI output, a prompt library you can use immediately, and the confidence to build tools you didn’t think were possible. The next date isn’t set yet; leave your email and Julio will reach out when it is.